By now viewers must have realised that iss is a long term cheat as first prize is set for SREENATH, first runner up= PREETHI and 2nd runner up JOBI. ALL AS DECIDED BY THE CHANNEL THE JUDGES ARE ASKED TO AWARD MARKS
I think you are right. Idea star singer is a cheat event. I heard it before too that they conducted message contests in season three even after the the completion of the program. We were cheated by them. Always the panel has decided who should come first and all that. Judges need to give marks and points accordingly. I don't know if all these types of events are like this.Regards Lijin T
each sms is 2RS. THE organiser Gets 1Re,each stage is 200000+sms,meaning200.000Rs. now it is 16th stage,meaning32 lakhs. prize money is covered. AD moneyis the profit