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Hence the observation of Coir Day in a year is to be appreciated. This will create awareness among the people who may switch over to coir products from other costly or Eco-unfriendly products. This in addition to using the waste matter helps to reduce the Eco pollution to some extent.
I have observed in Bengaluru the practice of observing 'Bus Day' once a month and sometimes once a week to encourage people to use the public mode of transport at least once a week or month. Khadi, co-optex, Handloom etc are similarly arranging some sales week or month in a year to boost the sale of the products. The Coir Board too can arrange such events for a week or month instead of one day in a year.
Ramanathan A R