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Grand Kerala Shopping Festival 2011-2012 - GKSF in Kerala

Read this article about "Grand Kerala Shopping Festival 2011 -2012". The Grand Kerala Shopping Festival 2011 will be held in kerala from 1 December 2011-15 January 2012. The official website of GKSF 2011 is included here. Here you will get more details regarding registration methods, important features, rules as well as regulations of GKSF 2011.

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gfgfDate: 1 December 2011- 15 January 2012
Official Website:
Contact Information:
The Director
Grand Kerala Shopping Festival
Department of Tourism
Diamond Hill Road, Near SBT,
Vellayambalam, Thiruvananthapuram 695010
Kerala state, India
Fax: +91 471 4064019
Tel: +91 471 4064020

The Grand Kerala Shopping Festival 2011 popularly known as the GKSF 2011 will be held across Kerala state from 1 December 2011-15 January 2012 respectively. This GKSF considered as the shopping extravaganza of our god’s own country is conducted by the tourism department in connection with finance department, Industries & commerce department & the local self-government department of Kerala government. The GKSF started in the year 2007, is considered as the signature of shopping festival of our Kerala. When taking into consideration about the success of this GKSF in the previous years, without doubt we can say that this event has successfully transformed Kerala into a hub for the international shopping experience. This 5th edition of GKSF is a 46 day event. The entire Kerala will be participating in this event.

How to register a shop in GKSF by online & offline?

For the GKSF 2011, merchant establishments can do registration in 3 ways by means of online, offline & district industries centres(DIC’s).
District Industries Centres(DIC’s)
For the 5th edition of GKSF, merchant establishments can register through DIC’s. The contact details are given below.
1.Kasargod : 0499 4255749
2.Kannur: 0497 2700928
3.Wayanad: 04936 202485
4.Thiruvananthapuram: 0471 2326756
5.Kollam: 0474 2747261
6.Pathanamthitta: 0468 2214639
7.Alappuzha: 0477 2251272
8.Kottayam: 0481 2570042
9.Idukki: 0484 2206022
10.Ernakulam: 0486 2235507
11.Thrissur: 0487 2360847
12.Palakkad: 0491 2505385
13.Malappuram: 0483 2734812
14.Kozhikode: 0495 2766035

The online option by which merchant establishments can register by means of debit/credit card will be made available soon.

In order to register your shop for GKSF 2011, by offline methods, the registration fee should be made through DD, taken in name of director, Grand Kerala Shopping Festival or should be paid to GKSF A/c No 0119073000002034 at any branch of the South Indian Bank or with the IFSC code SIBL0000119.

For general category, use:
For gold/silver category, use:
For group, use:

Rules & regulations for mercantile establishments in GKSF 2011

1.The GKSF 2011-2012 will be open to all hospitality establishments/retail/wholesale/manufactures in Kerala. But each participant of this event will be listed as ME.
2.Registration fee varies for different categories. They are Gold: Rs 25000, Silver: Rs 5000 & General: Rs 1000. But if a shop has more than 100 sq ft or Rs 2 lakhs turnover, they cannot register under general category.
3.On paying Rs 25000 or Rs 5000, only one outlet will be registered as a partner.
4.If you register a minimum of 10 branches of the same group, a discount of 10% on registration fee can be obtained. But if you register after 15 November 2011, you will obtain a fine of 10% on registration fee.
5.Based on the category under which the ME has registered, the number of free coupons will be allotted to each of them.
6.All ME’s registering under the general category should issue one coupon for every purchase worth Rs 1000. But silver as well as gold ME can decide the purchase value against which the coupon will be issued.
7.The registrations received for participation should enclose with the prescribed application form stamped, signed & filled in along with cheque for the total participation fee. Only when the cheque is duly cleared by the bank, the ME participation will be confirmed. After confirmation, the free coupons & POS materials in a starter kit will be given to the ME before 1 December 2011.
8.While registering, the ME’s will be given a registration number so that they can use it for coupon ordering & other purposes. Remember that those coupons cannot be resold or transferred to another person/company/ME.
9.For future reference, the record of the coupons issued should be maintained by the ME so that if required it can be submitted to the organizers during or after the festival.
10.During the period of the festival, the ME can also use festival logo or name in any of their advertisements and promotions. But if the ME is not following the rules of the festival, his participation will be terminated & the privileges will be withdrawn.
11.A certificate of participation will be given to the ME’s registering under GKSF.
12.For the issue of coupons, no additional fee should be charged from the customer.
13.The ME’s will have access to the festival call centre, through which they can obtain informations regarding coupon ordering, registration, contests etc.
14.But all disputes will be subjected to the exclusive jurisdiction of the courts of jurisdiction in Thiruvananthapuram only, which is the capital city of our Kerala state, India.

Important features of GKSF 5

There are some important features that make GKSF, one of the biggest shopping extravaganzas of our country. Some of the important features that make GKSF, the biggest shopping extravaganza in India are the fresh enterprises, offers & exciting prizes for the shops & shoppers etc. This GKSF 2011 has put about 101kg of gold on offer. Apart from this, different types of contests, competitions as well as innovative schemes are designed in such a way to attract the domestic as well as foreign tourists. For the consumers from outside Kerala who shop through their credit cards, the GKSF 2011 will be providing 100% VAT refund.

As most people know the fact that Christmas as well as New Year is a time of enjoyment which mostly attracts tourists from different parts of the world, without doubt we can say that this event will facilitate product placement opportunities & huge marketing to small & the large retailers of different categories. During this event, the shoppers will be able to enjoy good discounts through the scratch & win coupons & the daily & weekly lucky draws. Don't miss your chance to visit this event which mainly promotes the customs, culture, art & architecture of our God's own country. Also read Grand Kerala Shopping Festival 2011.

Job oriented Digital Marketing Courses in Kerala.
Call +91 8138875600 for details


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