Television channels have become a part of the daily life of people world wide as a day begins and ends before it. TV channels are not just for entertainment or just for passing information, but have created a space in the life of every individual. Each channel has their own individuality which brings people more attracted towards them. While talking about the current Malayalam channels, each function according to a vision. Either a complete news channel or an entertainment channel does try to keep their viewers intact.
Already there are around 20+ Malayalam channels functioning 24X7. In 2011 we have seen the birth of a handful of Malayalam channels trying their way to give infortainment(Information + Entertainment) to the viewers. In 2012 too malayalees can expect a bunch of malayalam channels which are now doing their groundwork behind the screen. Media One TV, Janapriya TV, Mathurbhoomi TV are just few channels under covers. Adding to it an exclusive Malayalam channel titled 'Sakhi TV' proposed for women empowerment would start functioning towards the end of 2012.
Sakhi TV – The first women's channel in India aims at bringing a trend in entertainment with a bouquet of fresh programs for the malayalee audience. Run under Sakhi Television Communication India ltd the channel boost of having Ms.Neena R Pilla(Chairperson), Chief Patrons - Mrs Simi Rose bell John (Vice Chairperson), Mrs Bindu Balakrishnan(Vice Chairperson), Popular actress Ambika(Vice chair person) and Mr. Raja Senan(Movie Director as CEO) to lead from the front.
As a first step, the official inauguration of the channel will be held on 8th February 2012 at 5 P.M at Muscat Hotel, Symphony hall, Trivandrum. Hon. Scheduled caste-tribal Minister Miss PK Jayalakshmi would be the chief guest. The official website www.sakhi.tv would be inaugurated by Mr PC George M L A. The logo of the channel will be unveiled by Hon. Forest & Film Industry minister Mr K B Ganesh Kumar. Actor Suresh Gopi, Actress Miss Malavika and many other invited guests would add more colours to the inauguration function.
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